JSON Template Migration
Static Liquid templates converted to JSON templates with proper section composition.
Migrate Vintage Shopify themes to Online Store 2.0 — JSON templates, section groups, metaobjects, and app blocks. Same design, modern foundation. Or refresh while we are in there.
Online Store 2.0 changed the way Shopify themes work in 2021 — JSON templates instead of static Liquid pages, section groups that can render across templates, dynamic sources from metafields and metaobjects, and app blocks that drop in without theme edits.
Vintage themes still function, but they lock you out of most modern apps, most editorial flexibility, and most of the Shopify roadmap. An upgrade is rarely optional in the long run — only “when” is up for debate.
We upgrade themes preserving the existing design (same visual experience, modern foundation) or refresh the design during the upgrade — whichever fits the moment. Either way: JSON templates, settings-driven sections, metaobject modeling, and a documented hand-off.
Static Liquid templates converted to JSON templates with proper section composition.
New sections and blocks authored from the existing design — settings-driven, merchant-editable, composable.
Header, footer, and other cross-template content moved into section groups — editable globally without touching template files.
Repeated content (FAQs, store locations, ingredient panels) modeled as metaobjects. Product and collection metafields exposed as dynamic sources.
Apps that offer theme app extensions integrated as drag-in blocks, replacing legacy in-theme app code.
Theme JS and CSS audited during the upgrade. Vintage performance debt is a great chance to fix in flight.
Inventory templates, sections, customizations, and app injections in the Vintage theme. Document what should carry over verbatim and what should change.
New OS 2.0 theme built from the audit. Section schemas, JSON templates, metaobjects, and app block placements all wired up.
Theme verified across all templates, currencies, and devices. Published from preview to live; old theme retained as a fallback.
Editorial team walked through new sections, blocks, and metaobjects. Documentation handed over.
Shopify's modern theme architecture, launched in 2021: JSON templates instead of Liquid templates, section groups, app blocks, metafields and metaobjects as dynamic sources, and richer merchant editing. Required for most modern apps and theme features.
Not technically — Vintage themes still work. But many modern apps, features, and Shopify roadmap items require OS 2.0, and editorial flexibility is dramatically better. Most engagements upgrade before they hit a feature wall.
Yes — the upgrade can preserve the existing visual design while modernizing the underlying theme architecture. Or we can use the upgrade as a chance to redesign at the same time. Your call.
4-8 weeks for a same-design upgrade. 8-14 weeks if the upgrade also includes a redesign or significant feature additions.
Some Vintage-only apps need replacement. Modern apps generally work better in OS 2.0 — many provide native theme app extensions on 2.0 that they cannot offer on Vintage.
Send us your current Vintage theme. We'll come back with an upgrade scope — same design preserved, or refreshed at the same time, your call.